http://www.globalchange.com People do crazy things when in a hurry – the future is about emotion, not about technology. Futurist Dr Patrick Dixon lecture on future of telecom, mobile phones, marketing, management and motivation. Executives, consumers, shareholders, clients, workers all act irrationally, with emotion. Understand consumer choices. Win team loyalty and war for talent. Irrational and illogical customer decisions. Customer focus key to business growth, retention, loyalty and commitment to your brand.
Duration : 0:0:58